Getting the most from face-to-face marketing & TRADE SHOWS






We provide market assessments, prospective exhibitor research, competitive analysis, attendee feedback and event launch project management.

Trade shows are very effective for seeing the latest technology, meeting new suppliers, learning about alternative approaches and networking.

Trade shows are most B2B marketers biggest expense. We help you get better ROI, deliver higher quality leads, and save money.

We help you to leverage your IP to expand service offerings to advertisers and drive new sources of revenue.

trade show Expertise

Twenty Years of trade show experience

  • Trade show organizer with UBM , Nielsen Business Media, Reed Exhbitions
  • Trade show consultant with non-profit associations, media organizations and trade show organizers.
  • Trade show consultant with exhibitors - improving ROI by spending wisely to achieve targeted objectives.
  • Trade show counselor for attendee companies--how to work a show effectively and efficiently.

Call 818-851-1250

Trade show consulting - strategy, Marketing, Business Development

For Organizers--For-Profit, Non-profit & Media Organizations

For Trade Show exhibitors

Face-to-face event and trade show marketing is challenging, time consuming and expensive. Getting it right is both an art and science. Howard Friedman Trade Show Consulting can help your organization deliver better results and save money:

  • Trade show organizers (for-profit and non-profit)
  • Media organizations that want to more fully leverage intellectual property to benefit its community
  • Trade Show exhibitors that want to generate better results and save money

Let us help you improve your return on investment (ROI). For a free initial consultation, please contact us at 818-851-1250.